RANDOMS by Jena: James Patterson is a marketing mastermind – pre-releases self-destructing book!

Seriously, as if this man wasn’t awesome enough, he goes and pulls this little stunt. His upcoming release Private Vegas (hitting bookshelves and ereaders on January 26th) is being pre-released.

But there’s a catch.

The frikkin book self-destructs.

Yeah, you read that right.

1-22-2015 9-56-01 AM

1000 lucky iPad-owning fans (the ONE TIME I wish I owned an iPad!) will receive a code to download a free copy of Private Vegas over the next five days. They have 24 hours to read it. After that, it disappears from their device. There is an interactive online map which also shows readers real-time progress on the book.

Now, if you don’t own an iPad, fret not. For a mere $294,038, you can get a PHYSICAL copy of the book……which ALSO self-destructs….

Keep reading. Trust me, you want to keep reading this. I am sitting here shaking my head in astonishment as I type…

Jena

Continue reading RANDOMS by Jena: James Patterson is a marketing mastermind – pre-releases self-destructing book!